The National Interprofessional Organization of Vine and Wine (EDOAO) established in 2000 and since 2001 it has been recognized as national by the Hellenic Agricultural Ministry since 2001 represents both vine and wine sectors in Greece.
Some of the basic aims of the Organization are to:
Improve knowledge and transparency of production and the market.
Help to coordinate better the way products are placed on the market, in particular by means of research and market studies.
Provide the information and carry out the research necessary to adjust production towards products more suited to market requirements and consumer tastes and expectations, in particular with regard to product quality and protection to the environment.
Greece boasts an unparalleled array of distinct soil types, microclimates, elevations, and expositions, and thus; terroir-driven wines are Greece’s greatest contribution to the winemaking world:
Volcanic Terroirs: Greek volcanic terroirs are found mostly in the vineyards of Santorini, where vines are planted on a white layer consisting of lava, Therean ash and pumice, whose depth varies from 30 to 50 meters and has been deposited there by the successive eruptions of the volcano through time immemorial.
Coastal Terroirs: Vineyards have been planted along the endless stretches of coastline in both continental and island regions of Greece since ancient times.
Continental terroirs: By and large, the climate of the Greek geographical area is typically Mediterranean.
Wine production in Greece is contemporary, yet maintains its human scale. It became modern without phasing out the advantages of tradition. Many ventures have been established recently, using up-to-date equipment while remaining mostly small- or medium-sized. However, it is worth bearing in mind that a medium-sized winery by Greek standards would be rather small if compared with the average winery of many other European or New World countries. On the other hand, there is a plethora of traditional wineries that have been revamped by their owners and can compete with the “newcomers”, meeting the challenges of the marketplace.
Wines from specific Greek regions and producers are becoming as iconic as the regions that birth them, as a renaissance of Greek wine consumption spreads around the globe. Many viticultural regions of Greece’s 34 PDOs and more than 100 PGIs have roots that run deep in their soils of antiquity and custom. In the European Wine Ambassador Campaign, the promotional activities will be specially focused in the following PDO and PGI: